Belgian-Chinese Chamber of Commerce (BCECC)

Seminar on the opportunities for Belgian brands on the Chinese retail market

China’s retail market is growing at a breakneck speed of more than 11% year-on-year, mainly in the booming cities in the inland where millions of Chinese consumers are ready to spend their increasing purchasing power. By joining this seminar on February 12, 2015 you will understand the opportunities for your brand in China, know the different ways to access the Chinese market and meet people who can invest and help to successfully launch your brand.

Two Belgian experts with a long established presence in the inland of China and one entrepreneur will share their experiences. The seminar is organized by Horsten International and Maxxelli Consulting with the support of BCECC who has a representative office in one of the fastest growing 2nd tier cities Chengdu.

Agenda
16:00 – 16:30: Registration
16:30 – 17:10: Pieter Verstraete, Managing Director Maxxelli Consulting ( Read more… ) Opportunities for Belgian brands on the Chinese market: How to reach Chinese customers?
17:10 – 17:40: Bart Horsten, Managing Director Horsten International ( Read more… ) Strategic considerations for Belgian Companies targeting the Chinese consumers
17:40 – 18:10: Testimonial of the experience of a Belgian brand in China
18:10 – 18:30: Q&A
18:30 – 19:30: Networking reception

Venue: Seminariecentrum Nieuwgoed
Grotesteenweg Zuid 8,
9052 Gent
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