The Belgian-Chinese Chamber of Commerce (BCECC) is the leading Belgian business association for companies engaged in doing business in or with China. We are a non-profit organization established in the 1980s following China’s open-door policy and we are located in Brussels, the heart of Europe.

China’s Next Miracle: Stay in the Game as China Redefines the Innovation Model

2026-04-03 
Online

The Belgian-Chinese Chamber of Commerce is pleased to invite you to join our upcoming webinar on 3 April 2026 at 11:00 CET, featuring China expert and entrepreneur Pascal Coppens on the occasion of the launch of his new book, China’s Next Miracle – 100+ tips to stay in the game as China redefines the innovation model.

In this keynote, Pascal Coppens will explain how China is redefining the global innovation model: Shifting from mass production to quality creation and setting new standards in technology, industrial ecosystems, and business innovation. Drawing on more than 100 practical insights from his book, he will highlight both the risks and the strategic opportunities for European businesses and policymakers.

This webinar offers a valuable opportunity to better understand China’s evolving innovation landscape and to reflect on how Europe can adapt and remain competitive as the rules of the global game are being rewritten.

Agenda:

11:00-11:10: Opening words by Mr. Bernard Dewit, Chairman of the Belgian-Chinese Chamber of Commerce (BCECC).
11:10-11:45: Presentation by Mr. Pascal Coppens
11:45-12:00: Q&A Session
12:00-12:10: Closing remarks by Mr. Bernard Dewit, Chairman of the Belgian-Chinese Chamber of Commerce (BCECC)

Registration:

Free of charge, but registration is mandatory. Please click here to register. 

Location:

Zoom (link will be sent upon registration)